Explore the future of coffee automation in this insightful session led by Pelican Rouge, a pioneer in coffee technology- from introducing the first automatic coffee machine at McDonald’s to representing innovative brands like Dr. Coffee, Wendouree, and CAYE. A live demonstration will tackle practical concerns such as latte art, alternative milks, serviceability, grinder adjustments, downtime mitigation, and cleaning protocols. Attendees are welcome to join the stand for hands-on demos, expert discussion, and – of course – a great cup of coffee.