Shane Flanagan is a hospitality and tourism leader with 15+ years’ experience driving growth, innovation, and partnerships across the industry. His career sits at the intersection of guest experience, technology, and digital transformation—helping venues evolve to meet modern expectations. In his current role at me&u, Shane leads global partnerships that enable operators to embrace technology, including the use of AI to personalise guest engagement, optimise operations, and deliver smarter decision-making. He is passionate about making innovation practical and human-centred, ensuring technology enhances rather than replaces the hospitality experience. Shane brings a future-focused perspective to speaking engagements, exploring how AI and digital tools can help venues adapt to industry challenges while keeping the guest experience at the heart of every interaction. His mission is to empower hospitality and tourism businesses to blend tradition with innovation and thrive in an AI-driven future.